Cooperation brand
Date：(2020/5/22) Clicks：847Cooperation brand
"Heilan home" (HLA) is a clothing brand of heilan home co., LTD., which mainly adopts the chain retail mode to sell men's clothing, accessories and related products.
In early 2002, zhou jianping, President of heilan group, went to Japan for market investigation. During his stay in Japan, he was deeply impressed by the variety of Japanese clothing brands, the popular price and the way of buying by himself. After returning to China, zhou jianping launched this mass-consumption clothing sales model in China and founded jiangyin hailan home clothing co., LTD. In September, 2002, the first shop of "heilan home" -- nanjing zhongshan north road store was officially opened.
